Just as you thought the last of this year's exhibitions were done and dusted, many of you will already be thinking of the 2015 events schedule. The new year promises to kick off a...
News 2014
Here you'll find our collection of posts on the communications industry in general, on industrial strategies and digital transformation.
On November 20 we hosted our annual EMG Asiacom partner and client conference. The conference brought together keynote speakers and delegates from clients, agency partners and the media to ...
It is day two of a five day trade show, and you are tired. Without realizing, you lean against the counter, arms crossed and lost in thought about the next steps following a productive cust...
27 Oct 2014
Are you ready for (internal) blogging?
Think about blogs as the combined digital version of the traditional printed employee magazine and the impromptu chat around the water cooler. A big benefit is the interaction with the writ...
Based on my forty+ years of marketing and sales experience, primarily in Chemicals, Plastics and related value chains, I have reached the conclusion that there are three key and critical ...
Having your story is only half the battle, once you have your press release or article on paper, the real work starts: from identifying relevant publications and websites, to getting in tou...
6 Oct 2014
Trend watching The EMG Way™
When it comes to running a successful business, most companies have no need for soothsayers and crystal balls. What they do need, however, is a clear view of current and future trends &ndas...
Tools to help managers cascade and share key messages to their teams and throughout an organization vary by individual preference. What works for some, is cumbersome for others. There is se...
These days leadership is synonymous with communication, you can’t have one without the other. Well you can, but odds are that if leaders in your organization are poor communicators or...
8 Sep 2014
What extra hands can do for you at Fakuma
As a communications professional you know that trade shows provide an excellent opportunity to create visibility for your brand while maximising your return on investment.
